The BCom in Marketing and Business Management at Nelson Mandela University is a three-year degree that equips students with both strategic marketing expertise and broad business management skills needed to succeed in South Africa's competitive marketplace. Students study consumer behaviour, brand management, digital marketing, market research, and integrated communication, alongside management, finance, and operations modules. The degree is designed to meet the growing demand for marketing professionals who understand both the commercial and social dynamics of the South African and African market.
English Home Language or English First Additional Language: 50%
Mathematics: 50%
APS: 390
