The purpose of the qualification is:
- To provide qualifiers with the necessary knowledge, specific skills, applied competence and professional attitude in the fields of production, marketing, financial, institutional and policy management in agriculture and related sectors of the economy and to utilise the opportunities for continued personal intellectual growth, gainful economic activity and rewarding contributions to society.
- To provide South Africa with significant numbers of graduate in various fields of agricultural management sciences in order to ensure the broadening of the local leadership base of innovative and knowledge- based economic and scholarly activity.
- To stimulate and prepare learners for postgraduate study by provision of the required knowledge, skills and insight to develop as agricultural researchers and managers at a high academic and professional level by.
- To provide South Africa with agricultural management theorists and practitioners who will have a clear and continuously growing understanding of the methods and progress of agricultural sciences and agribusiness management and of their responsibilities to plan the provision of food and fibre in an economically viable, sustainable and environmentally friendly way.
