The BCom in Management Sciences with Marketing and Tourism Management at NWU is a three-year degree offered at Mahikeng and Potchefstroom that combines marketing theory and practice with tourism management, preparing graduates to drive the commercial and promotional functions of South Africa's vibrant tourism industry. Students develop skills in tourism destination marketing, consumer behaviour, digital marketing, and tourism operations management, equipping them to operate at the nexus of marketing strategy and the tourism value chain. South Africa is one of Africa's premier tourism destinations, attracting millions of visitors annually for wildlife, culture, adventure, and events — creating strong career demand for professionals who can market and grow tourism businesses effectively.
Mathematics: Level 3 (40-49%) OR Mathematical Literacy: Level 6 (70-79%)
Afrikaans or English: Level 4 (50-59%)
APS: 24
